By: Tina C. Davidson
By: Tina C. Davidson
By: Tina C. Davidson
Last night, I was back at college and a DJ saved my life…
Ok, not really, but that line got your attention, right?
What really happened last night, is that I met in a physical room at the Cal Poly PAC with a bunch of people (in person!) and learned some stuff about branding a business in a digital world. All thanks to the event, “Entrepreneurship in the Rise of New Media,” sponsored by the Cal Poly Center for Innovation and Entrepreneurship (CIE).
As an informed citizen (who has never attended a CIE event before), I’m sure you are well aware that people are really good at being able to call out other people’s “bull-sh*t” (or “cow dung” as I’ll refer to it from now on) on social media.
So, if you wanna get the “likes” and the “followers,” you’re gonna need to be authentic.
What is authenticity? How do you define it?
Well, one person dared to ask this question to the CIE’s two panelists and media experts, Sandy Grushow and Jason Neubauer. These guys were tasked with tackling questions from the audience for an hour regarding “new media.”
Until yesterday, I had never heard of or paid much attention to these gentlemen (Sorry, guys! Let’s be friends, ok?). They were not my “influencers”… until now.
Since I’m old school, I took notes with a pen on the back of the play-script I’m performing in a couple of weeks (
insert shameless plug for Small Town Players Spring Drama Night).
Below is my take-away from this CIE event in concise Tina-filtered fashion:
(Yeah, I’ll have a brand of tennis shoes to sell you later that will compete with Bobby Flay’s some day… just look for my ad on Facebook… or not).
Not all of today’s “stars” have talent and we are living in a Kardashian world.
Thanks, Cal Poly, and thanks to Grushow and Neubauer for keeping it real.
My mind is out for now (I’ve been checking Facebook, Twitter, Instagram, and ordering pizza on Amazon all while watching Netflix—The future is now). Stay tuned for the next installment of SLO Happy Innovative Brains and the CIE.
Until then, never underestimate the power of the DJ or other authentic creatives.
Tina drives a seventeen year old mini-van with a cracked windshield. Her unique driving perspective allows her to write about the world from a first and third person viewpoint. Unfortunately for her gas budget, her car’s wheels work overtime as she transports her sons around SLO County. Fortunately, this gives Tina time to spin the wheels of her mind. As a Cal Poly alum, she’s still learning by doing and, occasionally, you’ll find her mini-van parked at the Grand Ave. parking structure on Level 2 as she attends events at the PAC that stimulate thought and creativity. She thanks God for creativity and this keeps her rockin’ in a free world to the tunes of Neil Young and others. Tina does her best to avoid cow dung, unlike her mother.
Would you be mine this Valentine’s Day?
Your biggest fan
Bubblegum Alley, Higuera St., San Luis Obispo, CA
Downtown clock, Monterey & Osos St., San Luis Obispo
Hey Diddle, Diddle (SLO Public Art), Marsh & Chorro St., San Luis Obispo
Rocket Fizz, 669 Higuera St., San Luis Obispo
Black Sheep Bar and Grill, 1117 Chorro St., San Luis Obispo
Chinese Garden (Cheng Park), Between Santa Rosa & Marsh St., San Luis Obispo
Fremont Theater, 1035 Monterey St., San Luis Obispo
Mission Plaza, 989 Chorro St., San Luis Obispo
Show SLO love this Valentine’s Day!
Special thanks to my models and collaborators (Hollie B., Miss B., and Jill Hewston Photography) on this creative project!
Tina Davidson Photography, Jill Hewston Photography, & Hollie B.
Conceptual design by: Tina Davidson
Need SLO Happy photos? Contact Tina Davidson Photography or Jill Hewston Photography on Facebook.
Support local theater and check out our group, Small Town Players!
“Give my regards to old Broadway” and hope to see you there!
Link for tickets: http://www.coastlinearts2017.org/
By: Tina Davidson
What have you been wondering about lately? Craving any foods?
Perhaps… you’re thinking, “Where can I find quinoa on this rainy day?”
Check out Shine Cafe in Morro Bay.